Valentine's Day is around the corner. For PR professionals and marketers, it's the perfect time to remember best-practices for "showing...
Chief Editor
In January (2020), the Bureau of Labor Statistics calculated the US unemployment rate at just 3.6%. Though a low unemployment...
Account-based marketing (ABM) delivers significant benefits for B2B businesses, but it usually takes time before firms can reap those rewards,...
Video marketing is now one of the core pillars of content strategy. It's an incredibly powerful means of communicating your...
According to Gartner, 80% of technology will be built on an AI foundation by 2021. (more…)
Instagram Stories has extended the amount of time people spend in the app by approximately ten additional minutes. But, while...
You would think print advertising is void of innovation today, but that's actually not the case. In fact, many brands...
Each year, it seems like most of the Super Bowl is consumed by ads. But this year, when the Super...
This week: Microsoft lists SEO as a top skill, schema markup won't get any easier, and wait until you find...
The CMO's role in companies has changed over the years—from being brand-focused to being ROI-focused. All marketers have been affected...
